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진출전략

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제목 2019 파나마 진출전략
작성일 2019-01-15
지역 중남미
국가 파나마
작성자 이나래
첨부파일

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Ⅰ. 시장 전망 및 주요 이슈 ·····································································3
1. 개요 ················································································································3
가. 시장 전망 ········································································································3
나. 주요 경제지표 ·································································································4
2. 2019년 주요 이슈 및 전망 ··············································································4
가. 한-중미 FTA 발효로 인한 한-파나마 교역 확대 ·········································4
나. 콜론자유무역지대 회복에 따른 파나마 경기 진작효과 상승 ·····························4
다. 파나마-중국 FTA 추진에 따른 교역환경 변화 ················································5
라. 2019년 신정부 출범 이후 인프라 프로젝트 활성화 전망 ································6
Ⅱ. 비즈니스 환경 분석 ···········································································8
1. 정치·경제·산업·정책 환경 ··············································································8
2. 시장분석 ·······································································································11
가. 시장 특성 및 전략적 가치 ············································································11
나. 수출 ··············································································································12
다. 투자진출 ·······································································································14
라. 프로젝트 ·······································································································16
3. 한국과의 경제교류 및 주요 경협의제 ···························································18
가. 교역 ··············································································································18
나. 투자 ··············································································································19
다. 주요 경제협력 의제 ·······················································································20
Ⅲ. 진출전략 ·························································································21
1. SWOT 분석 및 전략도출 ··············································································21
2. 주요 이슈·산업별 진출전략 ···········································································22
3. 한-파나마 경제협력을 통한 진출전략 ··························································28
첨부 1. 수출유망 품목 ····························································································32
첨부 2. 수출유망 서비스 ························································································34
첨부 3. 2019년 KOTRA 주요 사업 (잠정) ····························································35
첨부 4. 2019년 주요 정치경제 일정 및 전시회 캘린더 ··········································36

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