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진출전략

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제목 2020 루마니아 진출전략
게시일 2020-02-03 작성자 이나래
지역 유럽
국가 루마니아
첨부파일

<목차>

Ⅰ. 시장 평가 및 주요 이슈 ····························································································· 3
1. 개요 ······························································································································ 3
가. 시장 전망 ··············································································································· 3
나. 주요 경제지표 ········································································································· 3
2. 2020년 주요 이슈 및 전망 ·························································································· 4
가. 2019년 대선 및 2020년 총선 실시 예정 ····························································· 4
나. 인력부족 현상 지속 ································································································ 4
다. Schengen(쉥겐) 조약・Eurozone(유로존) 가입 지연 ············································ 5
Ⅱ. 비즈니스 환경 분석 ····································································································· 7
1. 정치・경제・산업・정책 환경 ···························································································· 7
가. 정치 환경 ··············································································································· 7
나. 경제 환경 ··············································································································· 9
다. 산업 환경 ··············································································································· 10
라. 정책・규제 환경 ······································································································ 13
2. 시장 분석 ····················································································································· 14
가. 시장 특성 ··············································································································· 14
나. 교역 ························································································································ 14
다. 투자진출 ················································································································· 18
라. 프로젝트 ················································································································· 19
3. 한국과의 경제 교류 및 주요 경협 의제 ······································································· 22
가. 교역 ························································································································ 22
나. 투자 ························································································································ 22
다. 주요 경제협력 의제 ································································································ 23
Ⅲ. 진출전략 ························································································································ 25
1. SWOT 분석 및 전략도출 ···························································································· 25
2. 주요 이슈・산업별 진출전략 ·························································································· 26
3. 한-루마니아 경제협력을 통한 진출전략 ······································································· 32
4. 진출 시 유의사항 ·········································································································· 36
첨 부
1. 수출유망품목(상품) ········································································································ 37
2. 2020년도 KOTRA 주요 사업(잠정) ············································································· 39
3. 2020년도 주요 정치・경제 일정 및 유망 전시회 캘린더 ············································· 39
부 록
對루마니아 K패키지(양국 간 상생협력방안) ······································································· 40

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