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Ⅰ. 시장 전망 및 주요 이슈 ·····································································3
1. 개요 ················································································································3
가. 시장 전망 ········································································································3
나. 주요 경제지표 ·································································································3
2. 2019년 주요 이슈 및 전망 ··············································································4
가. 태국 총선 실시와 민정이양에 따른 경제·산업 정책 변화 ·································4
나. 태국, 2019년 아세안(ASEAN) 의장국으로 역할 수행 ···································5
다. 태국의 선진국 진입을 위한 ‘태국 4.0’ 정책 추진 ············································6
라. 태국의 고령사회 진입에 따른 실버시장 확대 ···················································9
Ⅱ. 비즈니스 환경 분석 ·········································································11
1. 정치·경제·산업·정책 환경 ············································································11
2. 시장 분석 ······································································································24
가. 시장 특성 및 전략적 가치 ··············································································24
나. 수출입 ···········································································································26
다. 투자진출 ·······································································································29
라. 프로젝트 ·······································································································32
3. 한국과의 경제교류 및 주요 경협의제 ····························································34
가. 교역 ··············································································································34
나. 투자 ··············································································································37
다. 주요 경제협력 의제 ·······················································································39
Ⅲ. 진출전략 ·························································································42
1. SWOT 분석 및 전략도출 ··············································································42
2. 주요 이슈·산업별 진출전략 ···········································································43
3. 한-태국 경제협력을 통한 진출전략 ······························································49
첨부 1. 수출유망 품목 ····························································································55
첨부 2. 수출유망 서비스 ························································································57
첨부 3. 2019년 KOTRA 주요 사업 (잠정) ····························································58
첨부 4. 2019년 주요 정치경제 일정 및 전시회 캘린더 ··········································60