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Ⅰ. 시장 전망 및 주요 이슈 ·····································································3
1. 개요 ················································································································3
가. 시장 전망 ········································································································3
나. 주요 경제지표 ·································································································3
2. 2019년 주요 이슈 및 전망 ··············································································4
가. 소득증가 및 전자상거래 선호에 따른 가계의 소비패턴 변화 ····························4
나. 4차 산업혁명을 통한 첨단기술 집약산업 육성 ·················································4
다. 국방력 강화 및 방산 육성, 미군의 영구주둔 추진 ············································5
라. 발전시설 현대화 프로젝트 및 에너지원 다변화 가속 ·······································5
마. EU 기금 기반 교통인프라 프로젝트 발주 활발 ················································6
Ⅱ. 비즈니스 환경 분석 ···········································································7
1. 정치·경제·산업·정책 환경 ··············································································7
가. 정치 환경 ········································································································7
나. 경제 환경 ········································································································9
다. 산업 환경 ······································································································10
라. 정책·규제 환경 ·····························································································11
2. 시장 분석 ······································································································13
가. 시장 특성 및 전략적 가치 ··············································································13
나. 수출입 ···········································································································14
다. 투자진출 ·······································································································16
라. 공공조달·프로젝트 ·······················································································18
3. 한국과의 경제교류 및 주요 경협의제 ····························································20
가. 교역 ··············································································································20
나. 투자진출 ·······································································································22
다. 주요 경제협력 의제 ·······················································································24
Ⅲ. 진출전략 ·························································································25
1. SWOT 분석 및 전략도출 ··············································································25
2. 주요 이슈·산업별 진출전략 ···········································································26
3. 한국-폴란드 경제협력을 통한 진출전략 ························································29
첨부 1. 수출유망 품목 ····························································································32
첨부 2. 수출유망 서비스 ························································································33
첨부 3. 2019년 KOTRA 주요 사업 (잠정) ····························································34
첨부 4. 2019년 주요 정치경제 일정 및 전시회 캘린더 ··········································36